IBRAT
IBRAT (Instituto Brasileiro de Transmasculinidades) is a national network dedicated to advocating for transmasculine rights and building a strong, connected community across Brazil. With coordination offices in multiple states, IBRAT works to amplify trans voices, address local and national challenges, and drive meaningful social change.
As part of this initiative, I led a brand overhaul to strengthen IBRAT's digital presence. The goal was to create a cohesive and compelling brand identity that truly reflects its mission; ensuring consistency across platforms while fostering deeper engagement with its diverse audience.
Style Guide
Branding Examples & Campaign Visuals
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